Tesla Releasing Lower-Priced Version of Model X: The Tesla Model X 60D
When the Tesla Model X released last September, people were quick to notice three shocking things about it:
- An electric seven seater SUV?!
- Did you see those falcon wing doors??
- Wait… it costs as much as a fully-loaded Cayenne?
The novelty of the first two has yet to wear off but, thanks to a new announcement, the sting of the sticker shock can go down. Slightly.
Elon Musk & Co. recently announced that the Model X would get a new trim level, the 60D. With a range of 200 miles and the exact same battery pack of the 75D model, it offers an “entry level” that at the very least costs less than a Mercedes SL.
Best of all, the mandatory minimum donation still gets you through the falcon wing doors with nearly all the trim and features of the top-of-the-line P90D. You get high-quality trim, sumptuous leather seats and most of the whiplash-inducing acceleration power that the other models offer.
The Tesla Model X 60D is set to launch this September.
Flux Capacitor Optional
You would be forgiven after seeing the Model X’s captivating falcon wing doors slowly lift up if you fully expected a wild-haired Christopher Lloyd in a lab coat to pop out, screaming “It’s your kids, Marty! Something’s gotta be done about your kids!”
Perhaps it was this quasi-futuristic vibe that Elon Musk was going for when he designed the world’s only fully-electric production SUV. The “wow” factor is certainly tangible, but it also created some fairly grating personality quirks. Most notably: a price tag that could easily climb above six figures.
Seeking to soften the blow and broaden the Model X’s appeal, Musk decided to tinker with the Model X 75D powertrain to see if he could lower production costs. He succeeded, by a full $9,000.
While the 60D uses the same battery pack as the 75D, it has a reduced range of 37 miles. It also has a slightly lower torque rating, from 387 lb-ft to 325 lb-ft. Like the 75D, it has a limited top speed of 130 mph. Also like the 75D, it has a 0-60 time of 6.0 seconds. That’s nearly as fast as a Golf GTI, which weighs over a ton less than the X. The only problem is that you only get five seats for that price. Getting a six or seven seat configuration will set you back a bit more.
All Tesla Model X-es Must Go!
This pricing move may just be the first of many if Tesla hopes to sustain the hype. Model 3 order queues stretch well into 2018 at this point, leaving Musk with a strong incentive to divert demand elsewhere.
Lowering the Model X entry price is a start, but it will take a lot more than a $9g discount to get people through the falcon-wing doors. With Hyundai, Nissan, GM, BMW, Porsche and others closing in on Musk’s EV party, Tesla needs to craft a wider model and pricing range to stay afloat.
Get the Sensation of Ludicrous Speed with the Ariel Atom
For those that don’t have access to a Model S or X but still want to feel the back-bracing speed of a sub 3-second 0-60 launch, come try out the Ariel Atom at Atlanta Motorsports Park. These sporty open-canopy roadsters accelerate faster than you ever imagined and corner like they’re on rails.
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